Frequently Asked Questions

Why is knowing a diamond’s origin important?


Traceability is the first step in sustainability and understanding that a diamond was mined responsibly. When you buy a diamond of known origin, you can understand the impact your purchase has on the development of that country’s local communities. You are not only helping people thrive in places that once struggled, but also helping to build infrastructure, educate young people, and bring health systems to whole populations.

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