PRESS RELEASE

GIA 4Cs iPhone App Now Available


GIA 4Cs iPhone App Now Available
GIA’s 4Cs app is now available for the iPhone.

Institute expands accessibility for diamond tool

CARLSBAD, Calif. – Feb. 27, 2012 – GIA (Gemological Institute of America) has announced that its 4Cs application (app), released last year for the iPad, is now available for iPhone. The free app educates and engages consumers about the 4Cs (Color, Clarity, Cut and Carat weight) of diamond quality through videos and interactive tools.
 
The app explains GIA’s grading scales, how diamond grades affect value, the origins of the carat system, information on fluorescence, diamond treatments and synthetics, as well as a “My Diamond Wish List” for consumers. The app also features direct access to GIA Report Check, a secure online database of GIA grading reports.
 
Plans are underway for the app to be accessible on additional smartphone devices.
 
The free GIA 4Cs app for iPhone and iPad are available in English and Simplified Chinese, and are downloadable on iTunes.

About GIA

An independent nonprofit organization, GIA (Gemological Institute of America), established in 1931, is recognized as the world’s foremost authority in gemology. GIA invented the famous 4Cs of Color, Cut, Clarity and Carat Weight in the early 1950s and in 1953, created the International Diamond Grading System™ which, today, is recognized by virtually every professional jeweler in the world. Through research, education, gemological laboratory services, and instrument development, the Institute is dedicated to ensuring the public trust in gems and jewelry by upholding the highest standards of integrity, academics, science, and professionalism.